
India's Green Horizon: Pioneering a Sustainable Chemical Platform for the Paint & Coatings Revolution 🇮🇳
- Pravin Jagtap

- Sep 14
- 12 min read
India is on the verge of a chemical revolution, leveraging its abundant natural resources to pioneer a sustainable platform for the booming paint and coatings industry. This isn't just about minor changes; it's a fundamental shift in how we create durable, vibrant, and eco-friendly surfaces, moving away from fossil fuels and towards a future built on nature's own chemistry.
The Imperative for Green: Why Now?
The paint and coatings industry, while vital, has historically relied heavily on petrochemicals, leading to concerns about Volatile Organic Compounds (VOCs), resource depletion, and carbon emissions. As India's construction, automotive, and manufacturing sectors boom, the demand for paints is skyrocketing. This growth, however, must be balanced with ecological responsibility. The answer lies in bio-based, renewable raw materials.
India's Natural Advantage: A Goldmine of Green Chemistry
India's traditional strengths in agriculture provide a robust base for this green transformation.
Castor Oil: India's dominant position as the world's largest producer of castor oil is a strategic advantage. Castor oil is naturally a polyol, rich in hydroxyl groups, making it an ideal, direct feedstock for bio-based polyurethane (PU) systems. These are crucial for high-performance coatings, adhesives, and sealants. Companies like Vithal Castor Polyols (VCP) are at the forefront of this manufacturing.
Linseed Oil: These age-old resources are experiencing a modern revival. Linseed oil, a drying oil, is used to create classic alkyd resins that form a durable film.
Gum rosin: A natural resin from pine trees, is a key component in producing ester gums and specialized resins for binders in both paints and inks.
Agricultural Abundance: From sugarcane molasses and bagasse to rice straw and maize, India's agricultural output generates immense quantities of biomass. This "waste" is being re-envisioned as a valuable resource for bioethanol, which can replace petrochemical solvents, and for advanced monomers like furfural-derived FDCA (a precursor for bio-based PET alternatives).
Oleochemical Expertise: Beyond castor, India's oleochemical industry skillfully transforms other vegetable oils into fatty acids and their derivatives. These versatile compounds are the building blocks for alkyd resins, plasticizers, and crucial additives that enhance paint performance sustainably.
Mineral Wealth: Natural minerals like mica, kaolin, and iron oxides are readily available, providing eco-friendly pigments, extenders, and fillers that improve paint durability and appearance without synthetic alternatives.
Forestry Resources: Cellulose, the most abundant natural polymer, derived from wood pulp or cotton linters, offers essential rheology modifiers and thickeners for water-based paint systems, reducing reliance on synthetic polymers.
Glycerol's Green Revival: As a valuable co-product of India's burgeoning biodiesel and oleochemical industries, glycerol is poised for a significant role. Its potential to be converted into key monomers like acrylic acid opens doors to superabsorbent polymers and high-performance acrylic coatings, further diminishing petrochemical dependence.
Beyond the Basics: Advanced Bio-Monomers
The true innovation lies in chemically modifying natural resources into high-performance monomers—the building blocks of next-generation polymers.
Oils and Fatty Acids
Raw Material Source: Vegetable oils (castor, linseed, soy, etc.)
Products Manufactured:
• Fatty Acids: Oleic Acid, Linoleic Acid, Stearic Acid, Ricinoleic Acid.
• Epoxidized Vegetable Oils (EVOs): These are created by chemically modifying vegetable oils and serve as eco-friendly plasticizers and stabilizers.
• Dimer Acids: Produced by polymerizing fatty acids, these are key components in the synthesis of polyamides used as curing agents for epoxy coatings.
Potential Applications:
• Resin Synthesis: Used as a base to produce alkyd resins, which are a cornerstone of traditional paints and varnishes.
• Plasticizers: Used to improve the flexibility and durability of paint films.
• Additives: Used as wetting agents, dispersants, and anti-corrosive agents.
Indian Manufacturers:
• Fairchem Specialty Limited: A major player in oleochemicals, producing fatty acids and derivatives from natural oils.
• Godrej Industries: A well-known manufacturer of fatty acids and fatty alcohols.
• Vithal Castor Polyols Pvt. Ltd. (VCP): Produces ricinoleic acid and its derivatives from castor oil.
• Other Oleochemical Producers: A number of companies, including Oil Base India and Navdeep Chemicals, produce various fatty acids from natural oils.
Natural Polyols
Raw Material Source: Castor oil, other vegetable oils.
Products Manufactured:
Castor Oil-Based Polyols: These are directly derived from castor oil, which is naturally a polyol. This is a significant competitive advantage for India.
Modified Vegetable Oil Polyols: Polyols created through the chemical modification of other vegetable oils.
Potential Applications:
• Polyurethane (PU) Systems: A primary ingredient in the synthesis of bio-based polyurethanes for coatings, adhesives, sealants, and foams.
• Alkyd Resins: Can be used to create bio-based alkyd resins, reducing reliance on petrochemicals.
Indian Manufacturers:
• Vithal Castor Polyols Pvt. Ltd. (VCP): The most prominent manufacturer, leveraging India's castor oil dominance.
• BASF India: Produces bio-based polyols like Sovermol® for a global and domestic market, with a plant in Mangalore.
• Gokul Agri International Ltd.: Manufactures castor oil-based polyols.
• Purnima Group: Manufactures bio-polyols under the brand ATHEROL for various applications.
Natural Resins
Raw Material Source: Tree exudates, insects.
Products Manufactured:
• Shellac: A natural resin secreted by the lac insect.
• Gum Rosin: Derived from pine trees.
• Gum Dammar: A natural resin from trees.
Potential Applications:
• Varnishes and Sealants: Shellac is widely used for wood finishes, providing a durable and glossy protective coating.
• Alkyd Resins and Ester Gums: Rosin is a key component in the production of these resins, which are used as binders in paints and inks.
Indian Manufacturers:
The industry is fragmented, with many smaller and mid-sized companies specializing in the processing of shellac and rosin. Manufacturers like Amura Polymers and Macro Polymers often produce alkyd resins using these natural oils and resins.
Glycerol:
Raw Material Source: A co-product of biodiesel production from vegetable oils (especially non-edible oils like Karanja and Jatropha) and the oleochemical industry. India's growing oleochemical sector provides a consistent and abundant supply.
Products Manufactured:
• Crude Glycerol
• Refined Glycerol: High-purity glycerol.
Potential Applications:
• Alkyd Resin Synthesis: Glycerol is a key polyol used in the synthesis of alkyd resins.
• Plasticizers: Used as a plasticizer in coatings to improve flexibility.
• Humectant: Helps in preventing paint from drying too quickly.
Modification: A co-product of India's growing biodiesel and oleochemical industries, glycerol can be converted into acrolein, a precursor to acrylic acid. This opens the door to producing bio-based polyacrylates, used in a wide range of coatings, superabsorbent polymers, and adhesives. This move would significantly reduce India's import dependency on this key chemical.
Potential Applications:
• Superabsorbent Polymers (SAP): For diapers, hygiene products, and agriculture (water retention)
• Coatings and Adhesives: Acrylic-based polymers are excellent for paints, sealants, and adhesives due to their durability and clarity.
• Flocculants: Used in water treatment to separate solids from liquids.
Future Scope in India: As biodiesel production and the oleochemical industry expand, the supply of glycerol will increase. Research is focused on developing efficient and cost-effective processes to convert glycerol into value-added monomers like acrylic acid, which would reduce India's import dependency on this key chemical.
Indian Manufacturers:
• Hindustan Unilever, Godrej, and other soap/oleochemical manufacturers: As a co-product of soap and fatty acid production, glycerol is widely produced by these companies.
• Prasol Chemicals, Triveni Chemicals: These are examples of chemical companies that produce and supply glycerol.
Source:
Bio-Ethanol:
Derived from sugarcane molasses and agricultural waste, bio-ethanol serves as a green solvent, replacing petrochemical solvents to reduce VOC emissions. Additionally, it can be dehydrated to produce bio-based ethylene, a foundational building block for polymers like polyethylene.
Raw Material Source: Sugarcane molasses, broken rice, maize, and agricultural waste (lignocellulosic biomass).
Products Manufactured:
• Anhydrous Ethanol: High-purity ethanol for fuel blending and industrial use.
Potential Applications:
• Bio-solvents: Can replace petrochemical-based solvents in paint formulations, reducing VOC emissions.
• Chemical Feedstock: Ethanol can be dehydrated to produce ethylene, a fundamental building block for various polymers, including polyethylene, EVA or VAE, ethylene-propylene etc . This is a key area of future research and development.
Indian Manufacturers:
• Sugar Mills and Distilleries: A large number of sugar companies have integrated distilleries, including Balrampur Chini Mills, Shree Renuka Sugars, Triveni Group, and Dalmia Bharat Sugar.
• Technology Providers: Companies like Praj Industries are crucial as they provide the technology for setting up bioethanol plants.
Cellulose and its Derivatives
Raw Material Source: Wood pulp and cotton linters.
Products Manufactured:
• Cellulose Ethers: Carboxymethyl cellulose (CMC), Hydroxyethyl cellulose (HEC).
• Microcrystalline Cellulose (MCC): A highly purified form of cellulose.
Potential Applications:
• Thickeners and Rheology Modifiers: Cellulose derivatives are widely used in water-based paints to control viscosity, prevent sagging, and improve stability.
• Binders and Emulsion Stabilizers: They help in binding pigments and fillers and in stabilizing paint emulsions.
Indian Manufacturers:
• Prachin Chemical: Specializes in cellulose derivatives.
• Madhu Hydrocolloids Pvt. Ltd.: Manufactures cellulose derivatives under the MCELL brand.
• Ashland India: A global company with a presence in India, known for its cellulose-based rheology modifiers.
Sugarcane Bagasse
Source: The fibrous residue left after sugarcane crushing. India is one of the world's largest sugar producers, making bagasse a highly available resource.
Modification: Bagasse is a lignocellulosic material. It can be converted into a furan-based monomer called Furfural. Furfural can be further modified to produce furan-dicarboxylic acid (FDCA), a bio-based monomer.
Potential Applications
• PEF (Polyethylene Furanoate): FDCA is a direct replacement for PTA (purified terephthalic acid) in the production of PET. PEF is a bio-based polymer with superior barrier properties, making it ideal for food and beverage packaging and coatings.
Future Scope in India:
The use of bagasse for bio-ethanol and cogeneration is already common. The next step is to use advanced biorefining techniques to extract high-value monomers like FDCA, creating a "zero-waste" sugarcane industry.
Castor Oil
Source: India is the world's largest producer of castor oil.
Modification: Castor oil is naturally a polyol, but it can be chemically modified to produce various monomers:
• 11-Aminoundecanoic Acid: This is a key monomer for the synthesis of Nylon 11, a high-performance bio-based polymer used in engineering plastics, coatings, and textiles.
• Sebacic Acid: A dicarboxylic acid produced from castor oil, it is used to make nylon and specialty esters for lubricants and plasticizers.
Potential Applications:
• High-Performance Polyamides (Nylon): For demanding applications in the automotive, electronics, and aerospace industries.
• Specialty Coatings: Polyamide-based coatings offer excellent abrasion and chemical resistance.
Future Scope in India: India's dominance in castor oil production provides a strategic advantage. Further investment in downstream processing facilities to convert castor oil into high-value monomers for exports and domestic use is a significant growth area.
Lignin:
Lignin, the second most abundant natural polymer after cellulose, is a complex, three-dimensional network of aromatic rings. This complex polymer from agricultural by-products like rice straw and bagasse can be broken down into valuable aromatic monomers. These can be used to synthesize high-performance bio-based polyesters and polyurethanes with enhanced thermal and UV resistance, ideal for durable coatings.
Source: A major component of lignocellulosic biomass, which is abundant in India as a by-product of the paper and pulp industry and agricultural waste (e.g., rice straw, wheat straw, bagasse).
Modification: Lignin is a complex polymer. Research is focused on breaking it down into smaller, valuable aromatic monomers, such as vanillin, syringaldehyde, and ferulic acid. These can be further modified to create bio-based polymers.
Potential Applications:
• Aromatic Polymers: These monomers can be used to synthesize bio-based polyesters and polyurethanes, providing higher thermal stability and mechanical strength compared to some other bio-based polymers.
• High-Performance Coatings: Lignin-derived monomers can be used to create UV-resistant and high-durability coatings.
Phenolic Resins: Lignin's phenolic compounds are ideal for synthesizing bio-based phenolic resins, which are known for their high thermal stability, chemical resistance, and adhesive properties.
• Polyurethanes: The hydroxyl groups on lignin monomers can react with isocyanates to form bio-based polyurethanes, suitable for foams, coatings, and adhesives.
• Epoxy Resins: Lignin-derived monomers can be used as a sustainable alternative to bisphenol A (BPA) in the production of epoxy resins, which are used in coatings, adhesives, and composites. Bisguaiacol-F (BGF) is structurally similar to BPA, with two hydroxyphenyl groups. It is synthesised by reacting two lignin breakdown products, vanilyl alcohol and guaiacol.
• Polyesters: With proper modification, some lignin monomers can be used to produce bio-based polyesters with enhanced rigidity and heat resistance.
Future Scope in India: India generates hundreds of millions of tons of agricultural waste annually. Developing technology to efficiently convert this waste into high-value monomers would not only reduce import costs but also create a new, high-value revenue stream for farmers and rural economies.
Bio-Succinic Acid:
Produced via the fermentation of biomass, this versatile acid can be used to produce biodegradable polymers like Polybutylene Succinate (PBS), a perfect choice for coatings where a biodegradable profile is desired. While a few Indian suppliers exist, this area holds significant future promise.
Source: Produced through the fermentation of biomass, such as agricultural waste and starch from crops like maize and broken rice. This is a prime example of microbial conversion of renewable feedstocks.
Modification: Succinic acid is a key platform chemical. It can be esterified to create various succinates or hydrogenated to form 1,4-butanediol (BDO), another important monomer.
Potential Applications:
• Biodegradable Polymers: Bio-succinic acid is a direct component for producing biodegradable polyesters like Polybutylene Succinate (PBS), which is used for packaging and coatings where biodegradability is a key requirement.
• Polyurethane Synthesis: It can replace petrochemical-based components in polyurethane production.
• Solvents and Plasticizers: Succinates can act as green solvents and plasticizers, replacing phthalates and other harmful chemicals.
Indian Manufacturers: While the full-scale production of bio-succinic acid is still emerging in India, companies like Relic Chemicals and other fine chemical manufacturers are suppliers, indicating a growing market and potential for future domestic production.
Itaconic Acid:
Also produced through the fermentation of carbohydrates, itaconic acid can be copolymerized with acrylics to enhance the adhesion, hardness, and heat resistance of coatings. It can also be used to create bio-based latex binders for water-based paints.
Source: Produced via the fermentation of carbohydrates, such as glucose or sugarcane molasses, by microorganisms.
Modification: Itaconic acid is a versatile monomer with a double bond. It can be polymerized directly or copolymerized with other monomers like acrylics.
Potential Applications:
• Superabsorbent Polymers: Itaconic acid-based polymers are excellent for water absorption and are used in hygiene products and agriculture.
• Coatings and Adhesives: When copolymerized with acrylics, itaconic acid enhances the adhesion, hardness, and heat resistance of coatings. It can also act as a natural cross-linking agent.
• Latex Binders: Used to create bio-based latex binders for water-based paints.
Future Scope in India: The availability of cheap molasses and other fermentable feedstocks makes India an ideal location for bio-fermentation processes. As the demand for natural and high-performance polymers grows, the production of itaconic acid and other fermentation-based monomers will expand.
Terpenes:
Sourced from pine trees, terpenes from turpentine oil can be modified into monomers like pinic acid, which can be used to synthesize bio-polyesters. Terpenes also act as effective natural solvents, providing a greener alternative to traditional solvents in paint formulations.
Source: Derived from pine trees, especially from turpentine oil, which is a by-product of the paper and pulp industry. India has access to turpentine from its forestry resources.
Modification: Terpenes, such as alpha-pinene and beta-pinene, can be chemically modified to produce a variety of monomers. For example, pinene can be converted to pinic acid, a dicarboxylic acid monomer.
Potential Applications:
• Bio-Polyesters: Terpene-derived monomers can be used to synthesize polyesters with unique properties, such as high-temperature resistance and hydrophobicity.
• Natural Solvents: Terpenes themselves are excellent natural solvents, acting as a green alternative to petroleum-based solvents in cleaning agents and paint formulations.
• Resins: They can be used in the synthesis of terpene phenolic resins and other tackifiers for adhesives and coatings.
Indian Manufacturers: Companies like Himalaya Terpenes Pvt. Ltd. in Mumbai are established manufacturers of pine oil and turpentine derivatives, indicating an existing and well-developed supply chain for these natural products.
Azelaic Acid:
Produced from the oxidative cleavage of oleic acid (from vegetable oils), azelaic acid is a dicarboxylic acid monomer. It can be used to make high-performance polyamides for coatings and adhesives that require superior abrasion and chemical resistance.
Source: Primarily produced by the oxidative cleavage of oleic acid, which is derived from natural vegetable oils like sunflower and rapeseed.
Modification: Azelaic acid is a dicarboxylic acid.
Potential Applications:
• Polyamides: It is used as a monomer in the synthesis of high-performance polyamides.
• Polyurethanes: Can be used to create polyurethane resins for specific coatings applications.
• Plasticizers: Used to synthesize bio-based plasticizers for PVC and other polymers.
Indian Manufacturers: Companies like Fairchem Specialty Limited and others in the oleochemical space are well-positioned to produce azelaic acid as a high-value product. The pharmaceutical and cosmetics industries already use this chemical, but its application in the polymer space is a growing area.
Other Potential Resources
Sisal and Jute: These natural fibers can be used as fillers in composites. Research is also being done to extract monomers like cellulose from these fibers to create derivatives that can act as binders or rheology modifiers.
Starch: Derived from corn, tapioca, or potato, starch can be used to produce bio-based polymers like Polylactic Acid (PLA) after fermentation to lactic acid. PLA is a biodegradable polyester.
Marine Algae and Microorganisms: Research is being conducted on the use of marine algae and microbial fermentation to produce monomers like succinic acid, which can be used to make biodegradable polyesters.
The Road Ahead: Collaboration and Innovation
India's journey towards this sustainable chemical platform is fueled by:
• Robust Government Policies: The National Biofuel Policy and schemes promoting ethanol production and 2G ethanol plants are providing critical impetus.
• Industrial Innovation: Manufacturers, from established giants like BASF India to specialized players like Vithal Castor Polyols and technology enablers like Praj Industries, are investing heavily in R&D and scaling up production.
• Academic and Research Endeavors: Universities and research institutes are crucial in developing cost-effective, efficient conversion technologies for these natural resources.
The vision is clear: to create a circular economy where agricultural waste isn't just waste, but a valuable feedstock for the high-tech chemicals of tomorrow. This will not only reduce India's import bill and enhance energy security but also position it as a global pioneer in green chemistry.
The Future of Indian Green Chemistry 🧪
India's journey toward this sustainable chemical platform is supported by a confluence of factors: ambitious government policies, robust agricultural supply chains, and a growing domestic market for eco-friendly products. By investing in the technology to convert abundant natural resources into advanced chemical building blocks, India is not just reducing its reliance on imports but is actively shaping the future of global green chemistry. The final product won't just be a coat of paint; it will be a testament to a circular economy, born from the earth and designed for a healthier planet.
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